ABOUT ME
ABOUT ME
Femi is a designer with a decade of experience helping companies shape their identity, simplify product narratives and build brand systems that support how they show up in the real world.
Femi is a designer with a decade of experience helping companies shape their identity, simplify product narratives and build brand systems that support how they show up in the real world.
Femi is a designer with a decade of experience helping companies shape their identity, simplify product narratives and build brand systems that support how they show up in the real world.
He is a creative and storyteller, who believes a great brand and product experience is built on clarity. He specialises in translating complex ideas into impactful visuals that resonate with users and customers.
Outside design, he loves to travel, explore photography, discuss design and the future of AI, or read books.
As a creative and storyteller, he believes a great brand and product experience is built on clarity. He specialises in translating complex ideas into impactful visuals that resonate with people.
Outside design, you can find him exploring Europe, attending design conferences, discussing the future of AI in design, reading books, or attempting to remain in division one of EAFC.
He is a creative and storyteller, who believes a great brand and product experience is built on clarity. He specialises in translating complex ideas into impactful visuals that resonate with users and customers.
Outside design, he loves to travel, explore photography, discuss design and the future of AI, or read books.
He is a creative and storyteller, who believes a great brand and product experience is built on clarity. He specialises in translating complex ideas into impactful visuals that resonate with users and customers.
Outside design, he loves to travel, explore photography, discuss design and the future of AI, or read books.
INTERESTS & SKILLS
INTERESTS & SKILLS
◾️
◾️
Brand Identity & System
Brand Identity & System
Brand Identity & System
Brand Identity & System
◾️
Brand & Marketing Campaigns
Brand & Marketing Campaigns
Brand & Marketing Campaigns
◾️
Visual Storytelling
Visual Storytelling
Visual Storytelling
◾️
◾️
Print Design & Production
Print Design & Production
Print Design & Production
◾️
Motion Design
Motion Design
Motion Design
Motion Design
◾️
Performance Driven Design
Performance Driven Design
Performance Driven Design
◾️
Research (Brand & User)
Research (Brand & User)
Research (Brand & User)
Research (Brand & User)
◾️
Presentation Design
Presentation Design
Presentation Design
◾️
Generative AI / Workflow
Generative AI / Workflow
Generative AI / Workflow
EXPERIENCE
EXPERIENCE
Freelance
Freelance
Freelance
Senior Brand Designer
Senior Brand Designer
Senior Brand Designer
Senior Brand Designer
2025 → Present
2025 → Present
2025 → Present
Mentalyc Inc
Mentalyc Inc
Mentalyc Inc
Mentalyc Inc
Senior Brand Designer
Senior Brand Designer
Senior Brand Designer
Senior Brand Designer
2024 → 2025
2024 → 2025
2024 → 2025
2024 → 2025
Sora Union
Sora Union
Sora Union
Sora Union
Sr Designer / Design Manager
Sr Designer / Design Manager
Sr Designer / Design Manager
Sr Designer / Design Manager
2022 → 2024
2022 → 2024
2022 → 2024
2022 → 2024
Indeed (via Decagon)
Indeed (via Decagon)
Indeed (via Decagon)
Indeed (via Decagon)
Design Manager
Design Manager
Design Manager
Design Manager
2021 → 2023
2021 → 2023
2021 → 2023
2021 → 2023
PMH Holdings
PMH Holdings
PMH Holdings
PMH Holdings
Senior Brand Designer
Senior Brand Designer
Senior Brand Designer
Senior Brand Designer
2018 → 2021
2018 → 2021
2018 → 2021
2018 → 2021
Madison & Park
Madison & Park
Madison & Park
Madison & Park
Art Director
Art Director
Art Director
Art Director
2018 → 2018
2018 → 2018
2018 → 2018
2018 → 2018
Ellae Studio
Ellae Studio
Ellae Studio
Ellae Studio
Brand Designer
Brand Designer
Brand Designer
Brand Designer
2017 → 2017
2017 → 2017
2017 → 2017
2017 → 2017
Action Health Inc
Action Health Inc
Action Health Inc
Action Health Inc
Designer
Designer
Designer
Designer
2016 → 2017
2016 → 2017
2016 → 2017
2016 → 2017
TOOLS
TOOLS
Figma
Figma
Figma
Figma
Design
Adobe Creative Suite
Adobe Creative Suite
Adobe Creative Suite
Adobe Creative Suite
Design
Framer
Framer
Framer
Framer
No code design
Slack
Slack
Slack
Slack
Communication
Miro
Miro
Miro
Miro
Sketching and Ideation
Notion
Notion
Notion
Notion
Documentation
Asana
Asana
Asana
Asana
Managing design tasks
Dovetail
Dovetail
Dovetail
Dovetail
Research
Jitter
Jitter
Jitter
Jitter
Micro-animation
Femi Ajiboye
Femi Ajiboye
Femi Ajiboye
Femi Ajiboye